The Rise of Mommy Influencers In The Philippines
Updated on: 4 February 2025
Motherhood: equal parts chaos and magic, sprinkled with sleepless nights and cold coffee. But thanks to social media, moms today don’t have to figure it all out alone. Enter momfluencers—Filipino mothers who have turned Instagram, YouTube, and TikTok into digital parenting lifelines. These multitasking queens share everything from diaper disasters to self-care tips, proving that parenting is a wild ride best taken together.
Why Momfluencers Are Changing the Game
Gone are the days when new moms had to rely solely on outdated parenting books and unsolicited advice from well-meaning titas. Today, momfluencers are leading the charge, offering real talk, relatable struggles, and genius hacks that make motherhood a little less overwhelming. They create safe spaces where moms can laugh, cry, and bond over the shared experience of raising tiny humans.
From newborn hacks to balancing work and family, these digital supermoms cover it all. Whether you’re a first-time mom looking for sleep training tips or a seasoned parent in need of a pep talk, there’s a momfluencer out there speaking your language.
7 Must-Follow Filipino Momfluencers
If you’re looking for a little inspiration (or just a reminder that you’re not alone in the messy, beautiful chaos of motherhood), check out these incredible Filipino momfluencers:
1. Andi Manzano
A cool mom with a knack for balancing parenting, travel, and business, Andi shares everything from breastfeeding tips to family-friendly getaways. Her feed is a mix of heartfelt parenting moments, stunning travel shots, and practical advice that makes motherhood feel less overwhelming.
Whether she’s talking about the joys of gentle parenting or sharing behind-the-scenes glimpses of her life, Andi’s content is as uplifting as it is useful. Expect heartwarming stories, insightful parenting discussions, and a touch of aesthetic perfection in every post.
2. Kryz Uy
Fashionista turned mommy guru, Kryz proves that style and parenting can go hand in hand. From documenting her pregnancy journey to sharing postpartum realities, she’s all about keeping it real. She doesn’t just serve fashion inspiration; she also dives into the struggles and joys of new motherhood.
With her husband Slater and their little one in tow, Kryz shows how to juggle family life, travel, and self-care—while still looking effortlessly chic. Because who says you can’t rock a power outfit while changing diapers?
3. Vien Iligan
A queen of home organization and mindful parenting, Vien dishes out wisdom on juggling motherhood, self-care, and making your house feel like a Pinterest dream (even if the kids are constantly undoing your hard work).
She shares easy-to-follow organization hacks, tips on maintaining a peaceful home, and candid moments from her motherhood journey. Her content is perfect for moms who want to create a cozy, well-balanced home while still making time for themselves.
4. Cheska Garcia-Kramer
One-third of the famous Team Kramer, Cheska shares her parenting wins and struggles while raising her adorable brood. With a focus on family values, she’s a beacon of inspiration for moms who want to instill kindness, discipline, and faith in their kids.
Her feed is filled with touching family moments, parenting insights, and glimpses into how she nurtures her children’s emotional and spiritual well-being. If you’re looking for advice on raising well-rounded, compassionate kids, Cheska’s content is pure gold.
5. Saab Magalona
Saab Magalona blends cool mom energy with a passion for music and pop culture. She doesn’t just document her motherhood experience; she redefines it, mixing her artistic love with everyday moments, creating a playlist that’s both authentic and lively.
Her content beautifully merges her journey as a mother with her artistic pursuits, offering a relatable and culturally infused viewpoint. Saab’s unique ability to merge her personal interests with the challenges of parenting sets her apart. She’s not merely a momfluencer—she’s a pioneer for the modern, culture-driven parent.
6. Dr. Vicki Belo
Yes, the beauty guru herself! Beyond her dermatology empire, Dr. Belo gives glimpses into her life as a hands-on mom. From juggling a demanding career to making time for family, she shows that even powerhouse women navigate the struggles of work-life balance. She also shares parenting insights, travel adventures, and beauty tips that prove self-care doesn’t end when motherhood begins.
If you’re looking for inspiration on how to stay fabulous while being a dedicated mom, Dr. Belo is the ultimate role model.
7. Maricel Laxa-Pangilinan
A mother of five and a parenting pro, Maricel is all about raising kids with strong values. Whether she’s sharing faith-driven insights, advocating for positive parenting, or discussing the importance of work-life harmony, her content is a goldmine of wisdom.
She’s a trusted voice in the parenting community, offering valuable advice on everything from child discipline to maintaining a happy marriage while raising a big family. If you want to learn how to parent with love, faith, and purpose, Maricel is the momfluencer to follow.
Momfluencers: The Digital Besties Every Mom Needs
Motherhood is unpredictable, messy, and oh-so-rewarding. Thankfully, these momfluencers make it easier (and way more fun) by offering support, humor, and wisdom in every post. So whether you’re looking for parenting tips, relatable laughs, or just someone who gets it, hit that follow button—because no mom should have to navigate this wild ride alone.